The Weeds Of Enrollment Management

Those who know me know that I enjoy working with young people. I’ve taught in public high school classrooms and presented to auditoriums full of college applicants. I’ve also announced high school track meets and coached youth soccer. Perhaps most influentially, I’ve loved being a parent to my own two teenagers. Working with young people is kind of my jam.

And yet, there’s another reason why I work as a college admissions counselor. I dig this stuff. The policy stuff. The how do colleges fill their classes and what happens when they enroll too many or too few kind of stuff. College admissions is a fascinating industry, and thus when Jon Boeckenstedt, VP of Enrollment Management at Oregon State, offers his thoughts on the enrollment challenges facing institutions this year, I listen.

Here’s a link to his extensive Twitter thread, unrolled for your reading pleasure (if you’re into this kind of stuff, that is!).